Why should your business use social media?

Here are some interesting facts. There are over 750 million active Facebook users, 460,000 new users join Twitter everyday and LinkedIn reached 100 million users in March this year. Social media is here to stay and will continue to grow.

Even though the facts and figures are clear, why do so many businesses shy away from social media? Good question you may ask. Well, here are a few good reasons, in no particular order, to think again about using social media.

  • To compliment your marketing plan
  • Extend the reach of your web site and generate more traffic
  • Increase your brand recognition
  • Provide more marketing and networking opportunities
  • Appear relevant and up to date
  • Find new customers through your company profile

So what are you waiting for?

Moving into using social media means having an integrated online business platform – a clunky old web site just won’t hack it in today’s world.

As a creative digital design company, we produce web sites that not only look good, but perform well. It’s not difficult to build a site which is all about SEO, and the design and customer experience suffers. On the other hand, some sites are designed to the hilt – they look great, but fall down in SEO and user interface. We work to marry the two approaches, but that’s another story…

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